Intelligent Mail Barcode White Paper Released by Ballantine Corporation

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Founded in 1966, Ballantine Corporation continues to evolve and to meet current client demands in today’s rapidly changing marketing environment. From creative to printing, mailing and digital marketing services, Ballantine truly is a full-service direct marketing production company. Thomas J. Cote founded Ballantine in 1966. His brother Charles joined in 1968. For the first 24 years, Ballantine offered prepress and print production services. In 1990, we began to offer mailing services, in 2000 began offering creative services and in 2006 began offering one-to-one marketing solutions. As a result, we've effectively become a full-service direct marketing company. Charles' son, Thomas C. Cote, joined Ballantine in 1978, followed by his brother John in 1984. When Tom J. and Charles both retired in 1989, Tom C. and John took over the reins. As the third generation of Cote's have entered the business, we are well positioned for growth that keeps pace with the evolving technology and business environment of this 21st century. Our ultimate goal as an independent direct marketing production company is to enable you to delegate an entire direct mail or digital project to us. This frees you up to focus on other projects or marketing responsibilities you must attend to. And because production is a specialty of ours, and the typical direct marketer uses a wide range of products to promote their business, we have many services we can offer you: Direct Mail Production Digital Marketing Copy & Design Mailing Lists Promotional Items Our clients benefit because we're able to provide them with a wide range of direct marketing solutions and they only have to know one phone number...but our clients truly benefit because of the level of service and support we add to all of this. MEDIA ONLY CONTACT: Ryan Cote of The Ballantine Corporation +1-973-305-1500 x206 ryan @ ballantine.com