ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI and Pfizer will co-present ‘Engaging Stakeholders with A Story – 3 Tips to Improve Research Reporting’ at the PMRG’s upcoming National Annual Conference March 10-12 in National Harbor, Md.
About CMICMI is a full-service marketing research company that combines comprehensive market research expertise with marketing insight to provide clients with a deep understanding of their customers by identifying the choices they make and why. Since 1989, CMI has delivered unique solutions to uncover opportunities, optimize marketing strategies, and improve performance for clients in consumer and B2B markets. CMI’s experienced team of market research consultants leverages a wide range of qualitative and quantitative methods and technologies to translate research into insights and insights into actions. CMI serves primarily Fortune 1000 clients.
Author Archive | CMI
CMI’s Paul Gondek and Alisa Hamilton to Co-Present with Deanna Schwarz of Pfizer at 2013 PRMG Annual National Conference
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a leader in marketing research services and insight, announced today that Beth Thompson has joined as Vice President, Qualitative Research. Thompson brings a 20-year track record of successfully conducting highly complex domestic and global marketing research.
CMI’s Laura Winn and Steve DiCarlo, Fidelity Investments, to Co-Present at IIR’s The Marketing Research Event 2012
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Laura Winn, vice president, client solutions for CMI, and Steve DiCarlo, vice president of market research, Fidelity Investments, will present ‘Honeymoon Period: Three Tips to Evaluate Your Early Customer Lifecycle’ at IIR’s The Marketing Research Event (TMRE) November 12-14, 2012 in Boca Raton, Florida.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Paul Gondek has joined CMI to expand the company’s Healthcare Solutions practice to support healthcare, pharmaceutical, and medical device companies. As vice president client solutions and healthcare lead, Gondek will further enhance an experienced pharmaceutical team, using advanced analytics and immersive techniques to provide strategic insights that brand teams can use.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI has partnered with Toluna, a leading independent online panel and survey technology provider, to provide online community and panel solutions to CMI’s clients worldwide. In partnership with Toluna, companies can establish a continuous, two-way dialogue with customers through a branded community website.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, has added two new professionals to its client solutions team. Bill Douglas has joined CMI in an account management role, and Valerie Deaton is the newest addition to CMI’s qualitative research team as a qualitative manager.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Ryan Kocher has joined CMI, a full-service marketing research company, as vice president of analytics. Kocher will lead CMI’s analytical sciences team, where he will oversee all of CMI’s analytic service processes and offerings, and guides development of new solutions to help clients understand the decisions their customers make and why.
ATLANTA, Ga., May 10, 2012 (SEND2PRESS NEWSWIRE) — CMI’s Jean Fasching, vice president, and Laura Winn, vice president client solutions, will present ‘Where to Begin and End Your New Product Development Journey’ at LIMRA’s Marketing and Research Conference on May 31, 2012. CMI is a full-service marketing research company that serves clients in consumer and B2B markets, including insurance and financial services.
ATLANTA, Ga., May 4, 2012 (SEND2PRESS NEWSWIRE) — Laura Winn has been promoted from qualitative manager to vice president of client solutions for CMI, a full-service marketing research firm. The promotion is in recognition of Winn’s demonstrated commitment to innovative research approaches, her recognized status as a thought leader in traditional and digital ethnographic research, and her ability to answer clients’ strategic business questions.
ATLANTA, Ga., March 28, 2012 (SEND2PRESS NEWSWIRE) — Donna Wydra has joined CMI to expand the company’s Consumer and Shopper Strategy solutions for manufacturers, retailers, and restaurants. As senior vice president of consumer and shopper strategy, Wydra will provide counsel on key business issues through strategic insights into external influencers, individual motivations and attitudes.
ATLANTA, Ga., March 20, 2012 (SEND2PRESS NEWSWIRE) — Jean Fasching, vice president for CMI, a full-service marketing research company, will present ‘Marketing Through Intermediaries: Simulated Conversations Put You In the Room’ during NewMR’s ‘Putting the ‘Qual’ in Qualitative Research’ Virtual Event on March 28.
ATLANTA, Ga., March 8, 2012 (SEND2PRESS NEWSWIRE) — CMI’s Mike Mabey, vice president, client solutions, and Jarod Ricci, senior manager, market analytics, Pfizer Specialty, will present ‘Using Information-Seeking Behavior to Drive Segment-Specific Communication Strategies’ at the 2012 PMRG (Pharmaceutical Marketing Research Group) Annual National Conference.
CMI to Co-Present with St. Jude Children’s Research Hospital and Merkle at 2012 Washington Nonprofit Conference
ATLANTA, Ga., Feb. 22, 2012 (SEND2PRESS NEWSWIRE) — Alisa Hamilton, director of project management for CMI, will present sessions with St. Jude Children’s Research Hospital(R) and Merkle, a CMI client, at the 2012 Washington Nonprofit Conference. The conference will offer more than 30 educational sessions, a keynote presentation, and roundtable discussions covering innovative strategies and creative approaches to fundraising that help nonprofits develop new initiatives and increase donations.
ATLANTA, Ga., Oct. 11, 2011 (SEND2PRESS NEWSWIRE) — Bill Salokar, vice president of business development at CMI, a full-service marketing research company, and Kimberly Cason, senior consultant at American Cancer Society, will share important research insights from the American Cancer Society’s highly successful ‘More Birthdays’ campaign.
CMI Launches Enhanced Web Insights Navigator with MarketSight for Secure, Direct Web Access to Research Data
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI announced today the launch of its enhanced Web Insights Navigator (WIN) portal with MarketSight(R), an analytics and reporting platform that allows sophisticated statistical analysis of data and attractive interactive charts. CMI immerses clients in their customers’ point of view to identify priorities where clients should focus attention and resources for the greatest impact for brands and financial success.
CMI’s Laura Winn to Present Ethnography for Strategic Bank Marketing at 2011 ABA Marketing Conference
ATLANTA. Ga. (SEND2PRESS NEWSWIRE) — Laura Winn, qualitative research manager and ethnographer for CMI, a full-service marketing research company, will discuss how bank marketers can gain a much deeper understanding of their customers through the use of traditional and online ethnographic methods.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, has added three new professionals to its growing team: Janice Harllee, Pamela Vaughn, and Sarah Bromley.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Laura Winn Johnson, qualitative manager and ethnographer for CMI, a full-service marketing research company, will present ‘A 360 Degree Brand View: Identifying New Opportunities for Your Business’ during the NewMR Ethnography Virtual Event on May 25.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, has added four new professionals to its project management team, including: Yvonne Goldberg, senior project manager, who joins CMI with more than 15 years of marketing research experience.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, is pleased to announce the addition of Cary Matthews to its leadership team as vice president of operations. Matthews will be responsible for day-to-day operations and ensuring that CMI has the most appropriate standards in place to maintain quality and efficiency.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, announces the addition of Family Dollar Stores, Inc. (NYSE: FDO) to its client roster. Family Dollar kicked-off a chain-wide customer satisfaction tracking program with CMI in the second quarter of 2010.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, today announced three promotions within its client services team: Mike Mabey was promoted to vice president of client solutions from his previous position as account manager. Alisa Hamilton was promoted to research manager from her previous position as project manager.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, has added two new professionals to its team: Laurie Gaby, project manager, and Juan Hernandez, network administrator. As one of the fastest growing marketing research firms in the nation, CMI continues to expand its client services and technology support staff in order to satisfy CMI’s growing client base.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, was recognized as a 2010 Client Advisor Awards winner in the Small Client category during a ceremony on December 8, 2010. The Client Advisor Awards is the country’s only award program honoring the economic impact of professional services firms, advisor professionalism and ‘clients of choice.’
CMI Marketing Research Experts Speak at Three University and Industry Educational Events in November
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Four of CMI’s marketing research experts were featured speakers at industry and university educational events in November. CMI is a full-service marketing research company dedicated to industry thought leadership, education and professional development in its field.
CMI’s Dr. Christina Liao Will Present Decision Pathway Modeling at the Society for Insurance Research (SIR) Annual Conference
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Christina Liao, vice president, marketing science for CMI, a full-service marketing research company, will present a pathway modeling approach to understanding factors that influence consumers’ decisions to renew insurance products. Liao will explain how companies can use results from pathway modeling to develop strategies to convert single line customers into buyers of multiple products. She will use a case study from a leading insurance company.
CMI’s Jean Fasching, Dr. Christina Liao, Mike Mabey, and Bill Salokar to present at IIR’s ‘The Market Research Event’
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, will be speaking and participating in a variety of sessions at IIR’s The Market Research Event in San Diego, CA on Nov. 8-10, 2010. In addition to presenting a new segmentation methodology, CMI will be extensively involved in the Segmentation Symposium, chairing, and moderating the sessions. Attendees may also visit CMI in booth #303 in the exhibit hall.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, is taking consumer insight to the next level by offering NetBase social media understanding and analysis of online consumer opinion, emotion and behavior to its marketing research clients.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, has been chosen for the second consecutive year to present a session at The Fourth Annual Meeting of the PMRG Institute in Boston, MA on Oct. 24-26, 2010. The theme for this year’s conference is ‘Navigating Healthcare’s Shifting Currents: Essential Techniques for the Healthcare Marketing Researcher.’
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI has begun offering a new proprietary Decision Pathway Modeling Simulator that enables its clients to evaluate the potential impact of hypothetical strategic business decisions and competitive scenarios. This new desktop application puts Decision Pathway Modeling insights in the hands of clients, furthering CMI’s commitment to delivering research that drive results.
CMI Ranked Sixth Fastest-Growing Market Research Company by Inside Research, Publisher of the Honomichl Top 50
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI, a full-service marketing research company, has been ranked the sixth fastest growing market research firm in the U.S. The annual rankings are compiled by Inside Research, publishers of the Honomichl Top 50 List of U.S. Marketing Research Organizations. CMI’s U.S. revenues grew by 124 percent between 2004 and 2009. CMI is one of only two companies in the top six spots that generated industry-leading growth without acquiring another company.
ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI has been ranked #42 on the 2010 Honomichl Top 50 list of the United States’ largest marketing research organizations – up from a #45 ranking last year. Companies appearing on the list are ranked by annual revenues for the preceding year. CMI reported revenues of $15 million, an increase of 6.4 percent from 2008.
ATLANTA, Ga. — CMI, a full-service marketing research company, has added three new professionals to its project management team: Alisa Hamilton as senior project manager, and Matt Orenstein and Nicole Stover as assistant project managers. CMI is a full-service marketing research company that creates competitive advantages for clients by turning research data into strategic insights and recommendations that drive business results.
ATLANTA, Ga. — CMI, a full-service marketing research company, is pleased to announce the addition of JD Woods to its client services team. Woods will be responsible for managing key accounts in the insurance and telecom industries, supporting account executives for new business development, and assisting project management staff.
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