The Ballantine Corporation
This eMediaKit™ - an electronic media kit - for The Ballantine Corporation contains background information as well as a news archive index (below). Founded in 1966, Ballantine Corporation continues to evolve and to meet current client demands in today’s rapidly changing marketing environment. From creative to printing, mailing and digital marketing services, Ballantine truly is a full-service direct marketing production company.
Thomas J. Cote founded Ballantine in 1966. His brother Charles joined in 1968. For the first 24 years, Ballantine offered prepress and print production services. In 1990, we began to offer mailing services, in 2000 began offering creative services and in 2006 began offering one-to-one marketing solutions. As a result, we've effectively become a full-service direct marketing company.
Charles' son, Thomas C. Cote, joined Ballantine in 1978, followed by his brother John in 1984. When Tom J. and Charles both retired in 1989, Tom C. and John took over the reins. As the third generation of Cote's have entered the business, we are well positioned for growth that keeps pace with the evolving technology and business environment of this 21st century.
Our ultimate goal as an independent direct marketing production company is to enable you to delegate an entire direct mail or digital project to us. This frees you up to focus on other projects or marketing responsibilities you must attend to.
And because production is a specialty of ours, and the typical direct marketer uses a wide range of products to promote their business, we have many services we can offer you:
Direct Mail Production
Digital Marketing
Copy & Design
Mailing Lists
Promotional Items
Our clients benefit because we're able to provide them with a wide range of direct marketing solutions and they only have to know one phone number...but our clients truly benefit because of the level of service and support we add to all of this.
MEDIA ONLY CONTACT:
Ryan Cote
of The Ballantine Corporation
+1-973-305-1500 x206
ryan @ ballantine.com
More information for The Ballantine Corporation:
http://www.ballantine.com/
Subscribe to news RSS Feed for The Ballantine Corporation Profile information is Copr. © 2012 eMediaKit™.
WAYNE, N.J., Oct. 12, 2011 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation announced this week the release of its latest direct marketing white paper: ‘The Four R’s of Green Direct Mail.’ It details how to reduce, reuse, recycle and respond.
FILED UNDER: Advertising and Marketing, Books, Business, New Jersey, Press Releases, WAYNE, N.J..
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation announced this week the launch of a new white paper – ‘Intelligent Mail Barcode 101.’ It discusses the benefits, requirements and how it works. Until recently, the United States Postal Service (USPS) had planned to make the Intelligent Mail Barcode (IMB) a requirement by May 2011.
FILED UNDER: Advertising, Business, Direct Marketing, New Jersey, Press Releases, Reports and Studies, WAYNE, N.J..
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — This week Ballantine announced the launch of its new iDirect service, an integrated direct marketing program that combines direct mail, e-mail marketing, personalized URLs and the Intelligent Mail Barcode.
FILED UNDER: Advertising, Business, New Jersey, Press Releases, Product Launches, Videos, WAYNE, N.J..
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation remains on the cutting-edge of direct marketing trends. Its latest addition to its growing collection of direct marketing reports is, ‘Direct Marketing Trends for 2011 – Marketing with a Technological Upgrade.’
FILED UNDER: Advertising, Advertising and Marketing, Business, Direct Marketing, New Jersey, Press Releases, Reports and Studies, WAYNE, N.J..
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — Ballantine Corporation, a leading, full-service direct marketing production firm, announced this week that they have added a new client service to its roster – imprinted promotional products.
FILED UNDER: Advertising, Advertising and Marketing, New Jersey, Press Releases, WAYNE, N.J..
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation has announced that they will be exhibiting at upcoming trade shows including Digital Marketing Days, the Bridge Conference, and the PIMA MidYear Meeting. Ballantine is a direct marketing production company with services including direct mail, copy and design, email marketing and personalized URLs.
FILED UNDER: Advertising and Marketing, New Jersey, Press Releases, WAYNE, N.J..
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — Direct mail continues to be one of the most effective ways to reach a targeted audience. In addition, choosing the right vendor can make or break a direct mail campaign. So, this week the Ballantine Corporation announced that they are offering their expertise in a newly-released white paper that focuses on how to make the best vendor choice.
FILED UNDER: Advertising and Marketing, Business, New Jersey, Press Releases.
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — Direct marketing continues to be an effective method of reaching potential customers. And, as outside factors such as technology and the economy change, so do direct marketing trends. That’s why the Ballantine Corporation has assembled a direct marketing white paper that reveals what’s likely in 2010. This report is the result of compiled research from reputable industry resources.
FILED UNDER: Advertising and Marketing, Press Releases.
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a family-owned direct marketing company, this week announced that Incisive Media, Trinity Solar, Subco and EF Education have chosen Ballantine for production services for a variety of direct marketing projects and campaigns. ‘We are honored that these companies have chosen us for these important services for their direct marketing efforts,’ Tom Cote, president of Ballantine Corporation, says.
FILED UNDER: Advertising and Marketing, Press Releases.
WAYNE, N.J. (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a family-owned direct mail company, announces the release of a free direct marketing tip sheet, also known as a white paper, that provides clear and insightful direct marketing how-to information that will positively influence any business’s bottom line. The 50 tips offered in this direct marketing white paper are the result of interviewing a trusted network of 20 vendors.
FILED UNDER: Advertising and Marketing, Press Releases.
WAYNE, N.J., Feb. 3 (SEND2PRESS NEWSWIRE) — In today’s current economic climate of cut backs and layoffs, it’s refreshing to learn about a company that is actually adding a new service and for free! The Ballantine Corporation, a full-service direct mail company, announces that they are now offering all clients free proofreading before their projects go to press.
FILED UNDER: Advertising and Marketing, Press Releases.
WAYNE, N.J., June 17 (SEND2PRESS NEWSWIRE) — The Ballantine Corporation, a full service direct mail production company, announces the release of their 2008 direct mail control report that analyzes what’s working and what’s not for direct mail formats. In January of this year, Ballantine surveyed their clients and marketing contacts and compiled a list of direct mail formats that would be tested during the year. (VIDEO)
FILED UNDER: Advertising and Marketing, Press Releases.
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