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Archive | Advertising and Marketing

Advertising and marketing industry news, including print buying services, publications, awards, public relations, publicity, SEO/SEM, e-marketing, B2C, B2B news and related topics from Send2Press Newswire.

MIAMI, Fla. (SEND2PRESS NEWSWIRE) -- Have you visited an athletic shoe store or department lately? 'I recently walked into a retail outlet for athletic footwear and was overwhelmed by the number of shoes that were on display, too many to count,' says Emory Williams Jr., one of the founders of True Fan Sports, Inc., a Miami-based name development firm.

Name That Athletic Shoe!

MIAMI, Fla. (SEND2PRESS NEWSWIRE) — Have you visited an athletic shoe store or department lately? ‘I recently walked into a retail outlet for athletic footwear and was overwhelmed by the number of shoes that were on display, too many to count,’ says Emory Williams Jr., one of the founders of True Fan Sports, Inc., a […]

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MOUNTAIN LAKES, N.J. (SEND2PRESS NEWSWIRE) -- U.S. enterprises and consumers are expected to spend more than $47 billion over the next five years on Ethernet services provided by carriers, according to a new market research study from The INSIGHT Research Corporation. With metro-area and wide-area Ethernet services readily available from virtually all major data service providers, industry revenue is expected to grow from nearly $5 billion in 2012 to reach just over $11 billion by 2017.

Consumer and Business Spending on Carrier Ethernet Services Will Hit $5 Billion in 2012, But Spending Growth is Slowing, says Insight Research Corp

MOUNTAIN LAKES, N.J. (SEND2PRESS NEWSWIRE) — U.S. enterprises and consumers are expected to spend more than $47 billion over the next five years on Ethernet services provided by carriers, according to a new market research study from The INSIGHT Research Corporation. With metro-area and wide-area Ethernet services readily available from virtually all major data service […]

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BRIDGEPORT, Conn. (SEND2PRESS NEWSWIRE) -- In the early 1980's George Coleman, head of Dermedics Laboratories in Bridgeport, Conn., teamed up with the former Keneric Industries to reformulate and market an over-the-counter pharmaceutical product designed to treat the symptoms of hangovers. The product, Dr. Seltzer's Hangover Helper, went on to become the best-selling hangover remedy in the U.S. It was eventually sold to a well-known manufacturer and, after almost 20 years on the market, was discontinued when that manufacturer was sold.

From Hangovers to Head Lice: What Do Head Lice and Hangovers Have in Common? CT-based Healthcare Entrepreneur George Coleman

BRIDGEPORT, Conn. (SEND2PRESS NEWSWIRE) — In the early 1980’s George Coleman, head of Dermedics Laboratories in Bridgeport, Conn., teamed up with the former Keneric Industries to reformulate and market an over-the-counter pharmaceutical product designed to treat the symptoms of hangovers. The product, Dr. Seltzer’s Hangover Helper, went on to become the best-selling hangover remedy in […]

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DAYTON, Ohio (SEND2PRESS NEWSWIRE) -- Crown is pleased to announce the addition of Dave Nixon, former Executive Director at Interbrand, in an executive Client Account Lead role. 'This is an exciting move for me,' Nixon said. 'It links my digital expertise, design and consulting background with my passion for client centric service.'

Digital Services Expert, Dave Nixon, Joins the Crown Team

DAYTON, Ohio (SEND2PRESS NEWSWIRE) — Crown is pleased to announce the addition of Dave Nixon, former Executive Director at Interbrand, in an executive Client Account Lead role. ‘This is an exciting move for me,’ Nixon said. ‘It links my digital expertise, design and consulting background with my passion for client centric service.’

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HUNTINGTON BEACH, Calif. (SEND2PRESS NEWSWIRE) -- 'A coupon is something a consumer presents to a restaurant, store or service business for a discount,' says Seth Schiller, CEO of Scan Code Saver. 'Companies like Groupon and Living Social don't distribute coupons. They sell on-line discounted certificates. There's a big difference. I believe business owners are getting tired of giving away all the profit in those deals just to get a one-time customer.'

Scan Code Saver Launches Mobile Marketing Business Opportunity and Mobile Classified Advertising Network

HUNTINGTON BEACH, Calif. (SEND2PRESS NEWSWIRE) — ‘A coupon is something a consumer presents to a restaurant, store or service business for a discount,’ says Seth Schiller, CEO of Scan Code Saver. ‘Companies like Groupon and Living Social don’t distribute coupons. They sell on-line discounted certificates. There’s a big difference. I believe business owners are getting […]

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CHARDON, Ohio (SEND2PRESS NEWSWIRE) -- e2b teknologies (e2btek.com), a business software and services provider, announced today a new brand identity featuring a new identity and new names for its three operating business units. The previous business unit logos featured a 'floating ball' which has been replaced with the familiar 'paper airplane' logo used for e2b's Anytime brand products.

e2b teknologies to Fully Rebrand by Summer 2012

CHARDON, Ohio (SEND2PRESS NEWSWIRE) — e2b teknologies (e2btek.com), a business software and services provider, announced today a new brand identity featuring a new identity and new names for its three operating business units. The previous business unit logos featured a ‘floating ball’ which has been replaced with the familiar ‘paper airplane’ logo used for e2b’s […]

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ATLANTA, Ga. (SEND2PRESS NEWSWIRE) -- Ryan Kocher has joined CMI, a full-service marketing research company, as vice president of analytics. Kocher will lead CMI's analytical sciences team, where he will oversee all of CMI's analytic service processes and offerings, and guides development of new solutions to help clients understand the decisions their customers make and why.

Ryan Kocher to Lead CMI’s Analytics Team

ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Ryan Kocher has joined CMI, a full-service marketing research company, as vice president of analytics. Kocher will lead CMI’s analytical sciences team, where he will oversee all of CMI’s analytic service processes and offerings, and guides development of new solutions to help clients understand the decisions their customers make and […]

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SAN JOSE, Calif., May 7, 2012 (SEND2PRESS NEWSWIRE) -- Online Image, a GIS software and web technology company, is now making available the nation's most accurate matching of addresses and zip codes to redistricted congressional and state legislative districts. As a result, candidates can run and supporters can vote in the correct districts in the 2012 elections.

New Software Ensures Accurate Matches of Addresses to Redistricted Congressional and State Legislative Districts for 2012 Elections

SAN JOSE, Calif., May 7, 2012 (SEND2PRESS NEWSWIRE) — Online Image, a GIS software and web technology company, is now making available the nation’s most accurate matching of addresses and zip codes to redistricted congressional and state legislative districts. As a result, candidates can run and supporters can vote in the correct districts in the […]

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ATLANTA, Ga., May 4, 2012 (SEND2PRESS NEWSWIRE) -- Laura Winn has been promoted from qualitative manager to vice president of client solutions for CMI, a full-service marketing research firm. The promotion is in recognition of Winn's demonstrated commitment to innovative research approaches, her recognized status as a thought leader in traditional and digital ethnographic research, and her ability to answer clients' strategic business questions.

Laura Winn Promoted to Vice President of Client Solutions for CMI

ATLANTA, Ga., May 4, 2012 (SEND2PRESS NEWSWIRE) — Laura Winn has been promoted from qualitative manager to vice president of client solutions for CMI, a full-service marketing research firm. The promotion is in recognition of Winn’s demonstrated commitment to innovative research approaches, her recognized status as a thought leader in traditional and digital ethnographic research, […]

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FARMINGTON, Utah, April 30, 2012 (SEND2PRESS NEWSWIRE) -- GoDavis.biz announces the launch of their new and improved website www.GoDavis.biz. This site, focused on Davis County, Utah, offers consumers a centralized place to search for and find local businesses and services. Additionally, consumers are able to read about local upcoming events, entertainment and even search classifieds. GoDavis is a one-stop resource for the Davis County consumer.

GoDavis.biz Announces the Launch of Enhanced Website

FARMINGTON, Utah, April 30, 2012 (SEND2PRESS NEWSWIRE) — GoDavis.biz announces the launch of their new and improved website www.GoDavis.biz. This site, focused on Davis County, Utah, offers consumers a centralized place to search for and find local businesses and services. Additionally, consumers are able to read about local upcoming events, entertainment and even search classifieds. […]

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DAYTON, Ohio, April 23, 2012 (SEND2PRESS NEWSWIRE) -- Crown is pleased to announce the addition of Pete Luongo, prior President and CEO of the Berry Company and well-known author, to its Board of Advisors. Luongo, a luminary in the state of Ohio and beyond, brings to the board his rich business experience gained over his 33-year career.

Visionary Pete Luongo to Join Crown Board of Advisors

DAYTON, Ohio, April 23, 2012 (SEND2PRESS NEWSWIRE) — Crown is pleased to announce the addition of Pete Luongo, prior President and CEO of the Berry Company and well-known author, to its Board of Advisors. Luongo, a luminary in the state of Ohio and beyond, brings to the board his rich business experience gained over his […]

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FORT LAUDERDALE, Fla., April 16, 2012 (SEND2PRESS NEWSWIRE) -- It's no secret that marketing directors are on a perpetual quest for the next best thing, now they're discovering that the perfect vehicle to 'drive their brand' may be a custom wrapped motorhome rental. Branded RV rentals have emerged as a cutting edge marketing tool and are becoming popular among companies looking increase their exposure and enhance their corporate identity. Florida based RV rental firm Allstar Coaches has been using vehicle wrap technology for years on its fleet of luxury motorhomes as it continues to grow its Corporate Events and Promotions sector.

Brand On the Run – RV Rentals Taking Corporate America On Tour

FORT LAUDERDALE, Fla., April 16, 2012 (SEND2PRESS NEWSWIRE) — It’s no secret that marketing directors are on a perpetual quest for the next best thing, now they’re discovering that the perfect vehicle to ‘drive their brand’ may be a custom wrapped motorhome rental. Branded RV rentals have emerged as a cutting edge marketing tool and […]

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NEW YORK, N.Y., April 16, 2012 (SEND2PRESS NEWSWIRE) -- Neotrope is honored to make New York-based CITYarts Inc. one of the chosen recipients for 2012 of its annual Non-Profit PR Grant Program. With this commitment, Neotrope aligns itself with CITYarts' mission to bring young people and professional artists together to create Public Art. Through this creative process, CITYarts empowers youth and connects children locally and around the world to become active participants in transforming communities.

CITYarts Inc. is Recipient of 2012 Non-Profit PR Grants Award

NEW YORK, N.Y., April 16, 2012 (SEND2PRESS NEWSWIRE) — Neotrope is honored to make New York-based CITYarts Inc. one of the chosen recipients for 2012 of its annual Non-Profit PR Grant Program. With this commitment, Neotrope aligns itself with CITYarts’ mission to bring young people and professional artists together to create Public Art. Through this […]

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LOS ANGELES, Calif., April 9, 2012 (SEND2PRESS NEWSWIRE) -- Whether you call it publicity, media relations or hype, everybody needs it and John Scott G has been providing it for a decade. 'Just by visiting the Internet, you have been influenced by our work,' states the head of G-Man Marketing. 'We create and publish media announcements, press alerts, video messaging, social networking communication, and what I call ghost marketing.'

G-Man Marketing Celebrates Decade of Hype

LOS ANGELES, Calif., April 9, 2012 (SEND2PRESS NEWSWIRE) — Whether you call it publicity, media relations or hype, everybody needs it and John Scott G has been providing it for a decade. ‘Just by visiting the Internet, you have been influenced by our work,’ states the head of G-Man Marketing. ‘We create and publish media […]

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ALAMEDA, Calif., April 5, 2012 (SEND2PRESS NEWSWIRE) -- The Pacific Pinball Museum (PPM) of Alameda, California is pleased to announce that PPM has been chosen as a recipient of a grant from the Neotrope(R) 2012 Non-Profit PR Grants Program. With this commitment, Neotrope aligns itself with the PPM in educating and entertaining children and adults through the preservation of pinball, while making eight decades of games available to be played by everyone.

Pacific Pinball Museum wins 2012 Non-Profit PR Grant Award

ALAMEDA, Calif., April 5, 2012 (SEND2PRESS NEWSWIRE) — The Pacific Pinball Museum (PPM) of Alameda, California is pleased to announce that PPM has been chosen as a recipient of a grant from the Neotrope(R) 2012 Non-Profit PR Grants Program. With this commitment, Neotrope aligns itself with the PPM in educating and entertaining children and adults […]

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ATLANTA, Ga., March 28, 2012 (SEND2PRESS NEWSWIRE) -- Donna Wydra has joined CMI to expand the company's Consumer and Shopper Strategy solutions for manufacturers, retailers, and restaurants. As senior vice president of consumer and shopper strategy, Wydra will provide counsel on key business issues through strategic insights into external influencers, individual motivations and attitudes.

Donna Wydra Joins CMI’s Consumer and Shopper Strategy Solutions

ATLANTA, Ga., March 28, 2012 (SEND2PRESS NEWSWIRE) — Donna Wydra has joined CMI to expand the company’s Consumer and Shopper Strategy solutions for manufacturers, retailers, and restaurants. As senior vice president of consumer and shopper strategy, Wydra will provide counsel on key business issues through strategic insights into external influencers, individual motivations and attitudes.

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