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Archive | Advertising and Marketing

Advertising and marketing industry news, including print buying services, publications, awards, public relations, publicity, SEO/SEM, e-marketing, B2C, B2B news and related topics from Send2Press Newswire.

CMI’s Laura Winn and Steve DiCarlo, Fidelity Investments, to Co-Present at IIR’s The Marketing Research Event 2012

ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Laura Winn, vice president, client solutions for CMI, and Steve DiCarlo, vice president of market research, Fidelity Investments, will present ‘Honeymoon Period: Three Tips to Evaluate Your Early Customer Lifecycle’ at IIR’s The Marketing Research Event (TMRE) November 12-14, 2012 in Boca Raton, Florida.

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J. McLeish Public Relations honored at Public Relations Society Polaris Awards

CORONA DEL MAR, Calif. (SEND2PRESS NEWSWIRE) — J. McLeish Public Relations, a public relations company that handles work for the San Bernardino County Workforce Investment Board, was honored at the Inland Empire Public Relations Society’s Polaris Awards on October 24, 2012. The Polaris Awards, signifying the highest standards of performance in the Inland Empire, celebrate outstanding public relations tactics and programs.

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Orange Leap Shine Brighter Series for Nonprofits features ‘Tap Into New Donations with Non-cash and Online Giving’

DALLAS, Texas (SEND2PRESS NEWSWIRE) — Orange Leap (www.orangeleap.com) is sponsoring ‘Tap Into New Donations with Non-cash and Online Giving,’ presented by Kevin Myers of iDonate and part of Orange Leap’s Shine Brighter Series webcasts for nonprofit organizations.

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Dawn Westerberg Consulting Receives Duct Tape Marketing Certified Consultant Designation

AUSTIN, Texas (SEND2PRESS NEWSWIRE) — Dawn Westerberg Consulting LLC was recognized as a Certified Consultant at the annual Duct Tape Marketing Consultant Network conference, Gathering 2012. The designation was based on marketing achievements and participation in the Duct Tape Marketing Consultant Network in 2012. Dawn Westerberg, president of Dawn Westerberg Consulting LLC, was also named […]

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Localization LLC Translations Continues to Expand Into New Boston and New England Markets Offering Translation and Language Services

BOSTON, Mass. (SEND2PRESS NEWSWIRE) — Localization LLC Translations is happy to announce its newest location in Boston, Massachusetts at One Boston Place (201 Washington Street, Suite 2600). This new location is the result of the expanding need for translation and language service in today’s challenging business market.

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Orange Leap Launches Shine Brighter Series of Webcasts for Nonprofits

DALLAS, Texas (SEND2PRESS NEWSWIRE) — Orange Leap (www.orangeleap.com) has launched a new monthly series of webcasts for nonprofit organizations called the Shine Brighter Series. The first webcast is ‘5 Ways Nonprofits Can Get More Likes on Their Facebook Page’ presented by Randy Vaughn of Fort Worth-based Marketing Twins.

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MOCHILLA, of Timeless Fame, Presents the Premiere of Chicano Batman’s Video for Joven Navegante at Strictly Grooves Record Gallery in Highland Park

LOS ANGELES, Calif. (SEND2PRESS NEWSWIRE) — Qvole Collective, an independent artist management and development company, announces today West Coast photographer, filmmaker, hip-hop scholar and Mochilla founder, Brian (B+) Cross shot and directed the new video ‘Joven Navegante’ for L.A.’s psych/tropical/soul act Chicano Batman. The video was premiered two separate times at 8:45 and 10:15 on Friday, October 12 at Highland Park’s newly opened ‘record gallery’ Strictly Grooves.

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Paul Gondek Joins CMI’s Healthcare Solutions Practice

ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — Paul Gondek has joined CMI to expand the company’s Healthcare Solutions practice to support healthcare, pharmaceutical, and medical device companies. As vice president client solutions and healthcare lead, Gondek will further enhance an experienced pharmaceutical team, using advanced analytics and immersive techniques to provide strategic insights that brand teams can use.

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Titan Lenders Corp.’s New Website Highlights Services Developed Since 2007 to Support Best Practice Execution for Mortgage Lending Operations

DENVER, Colo. (SEND2PRESS NEWSWIRE) — Mortgage fulfillment outsource services expert Titan Lenders Corp. (Titan) is launching a refreshed corporate website, marking the observance of its fifth business anniversary and reflecting its broadened service offerings for mortgage bankers, community banks, investors and servicers.

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Orange County Personal Branding and Image Management Consultant, Diana Jennings Contributes to ‘Personal Branding for Dummies’

IRVINE, Calif. (SEND2PRESS NEWSWIRE) — Diana Jennings founder of Brand You Image (www.BrandYouImage.com), a personal branding and image management firm, has been named chief contributor to Fashioning Your Image to Match Your Personal Brand in the newly released book, ‘Personal Branding for Dummies’ (Wiley, ISBN: 978-1-118-11792-7, June 2012).

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Joe Bowerbank of Profundity Communications, Inc. Earns Spot on ‘Top 25 Most Connected Mortgage Professionals’ List

NEWPORT BEACH, Calif. (SEND2PRESS NEWSWIRE) — Profundity Communications, Inc., a marketing strategy, public relations and branding firm, announced that its president, Joe Bowerbank, has been named to National Mortgage Professional magazine’s ‘Top 25 Most Connected Mortgage Professionals’ list.

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CMI Partners with Toluna for Online Communities

ATLANTA, Ga. (SEND2PRESS NEWSWIRE) — CMI has partnered with Toluna, a leading independent online panel and survey technology provider, to provide online community and panel solutions to CMI’s clients worldwide. In partnership with Toluna, companies can establish a continuous, two-way dialogue with customers through a branded community website.

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Softway Solutions is Ranked by SourcingLine as a Global Leader in Web Development

HOUSTON, Texas (SEND2PRESS NEWSWIRE) — Houston based Softway Solutions was recently selected as a global leader in web application development by the IT services research firm, SourcingLine. Softway Solutions was one of only 15 firms selected out of several hundred companies around the globe. The Washington DC based SourcingLine develops this publication to help companies effectively select web developers offering popular services such as Ruby on Rails, PHP, Python, .NET, JavaScript and more.

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Online Sage 300 ERP Education Series Offered by HBM Integrated Technology

HALIFAX, Nova Scotia (SEND2PRESS NEWSWIRE) — HBM Integrated Technology Inc. (www.hbmintegrated.com) announced today its “Summer School at HBM,” a webinar series featuring five educational presentations for accounting, human resources and sales and marketing professionals who use Sage 300 ERP (formerly Sage ERP Accpac).

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Name That Athletic Shoe!

MIAMI, Fla. (SEND2PRESS NEWSWIRE) — Have you visited an athletic shoe store or department lately? ‘I recently walked into a retail outlet for athletic footwear and was overwhelmed by the number of shoes that were on display, too many to count,’ says Emory Williams Jr., one of the founders of True Fan Sports, Inc., a Miami-based name development firm.

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Consumer and Business Spending on Carrier Ethernet Services Will Hit $5 Billion in 2012, But Spending Growth is Slowing, says Insight Research Corp

MOUNTAIN LAKES, N.J. (SEND2PRESS NEWSWIRE) — U.S. enterprises and consumers are expected to spend more than $47 billion over the next five years on Ethernet services provided by carriers, according to a new market research study from The INSIGHT Research Corporation. With metro-area and wide-area Ethernet services readily available from virtually all major data service providers, industry revenue is expected to grow from nearly $5 billion in 2012 to reach just over $11 billion by 2017.

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Christine Khemis of Seattle Named Top Long-Term Care Insurance Specialist in Washington State

MOUNTAIN LAKES, N.J. (SEND2PRESS NEWSWIRE) — Today the Personal PR Forum, a professional network offering do-it-yourself public relations help, applauds member Christine Khemis for winning a top award in the LTC industry. The Personal PR Forum (PPR Forum for short) was launched this year by the EraNova Institute. In the state of Washington, Seattle area resident […]

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From Hangovers to Head Lice: What Do Head Lice and Hangovers Have in Common? CT-based Healthcare Entrepreneur George Coleman

BRIDGEPORT, Conn. (SEND2PRESS NEWSWIRE) — In the early 1980’s George Coleman, head of Dermedics Laboratories in Bridgeport, Conn., teamed up with the former Keneric Industries to reformulate and market an over-the-counter pharmaceutical product designed to treat the symptoms of hangovers. The product, Dr. Seltzer’s Hangover Helper, went on to become the best-selling hangover remedy in the U.S. It was eventually sold to a well-known manufacturer and, after almost 20 years on the market, was discontinued when that manufacturer was sold.

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Digital Services Expert, Dave Nixon, Joins the Crown Team

DAYTON, Ohio (SEND2PRESS NEWSWIRE) — Crown is pleased to announce the addition of Dave Nixon, former Executive Director at Interbrand, in an executive Client Account Lead role. ‘This is an exciting move for me,’ Nixon said. ‘It links my digital expertise, design and consulting background with my passion for client centric service.’

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Scan Code Saver Launches Mobile Marketing Business Opportunity and Mobile Classified Advertising Network

HUNTINGTON BEACH, Calif. (SEND2PRESS NEWSWIRE) — ‘A coupon is something a consumer presents to a restaurant, store or service business for a discount,’ says Seth Schiller, CEO of Scan Code Saver. ‘Companies like Groupon and Living Social don’t distribute coupons. They sell on-line discounted certificates. There’s a big difference. I believe business owners are getting tired of giving away all the profit in those deals just to get a one-time customer.’

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